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Higher returns per hour while keeping same chair hours. High-ticket qualified consults booked on your calendar. You just have to close them.

  1. Lane-specific ads — Meta and Google, in your area.
  2. Ad-specific landing page — qualifies timing, budget and insurance, and asks for a preferred time.
  3. Lead scored — hot, warm or cold.
  4. Personalized SMS — sent instantly, as your front desk.
  5. Front desk alerted — calls the lead back in under 5 minutes.
  6. Ready to book? — checked on the call.
  7. If ready: the consult is booked on the dentist's calendar.
  8. Reminders go out 72 hours, 24 hours and 6 hours before, with a link to confirm.
  9. If not ready yet: their score and answers are kept for your team.

Pricing

Free Acquisition System Giveaway

Extra $50K added in cosmetic revenue in 90 days, same chair hours.

30 elective consults in 90 days to get you there, with the first consult booked in 14 days.

7 Figure Dental Practice DWY Case Acquisition System

Foundational costFreeNormally $6,999 one-time
Running costFreeNormally $3,999/month/lane

Our fees are fully waived for 2 qualifying practices. You only cover ad spend (minimum $2,500/month) and tools cost (~$700/month).

The free engagement covers 30 booked consults in 90 days. After that, an optional monthly retainer begins at $3,999/month/lane.

30 high-value elective consults booked in 90 days, or we run the system for you free of cost until we deliver.

With the minimum ad spend in place while we run the system for you.

FAQs

We help dental practices add an extra $50K in cosmetic revenue in 90 days, from the same chair hours.

We build and run a case acquisition system for one elective lane: lane-specific Meta and Google ads, landing pages that qualify and score every inquiry, an instant personalized reply from your front desk, a front-desk alert so leads are called back in under 5 minutes, reminders so consults show up, and a dashboard that tracks revenue.

You show up and close the consults.

Right now we're taking on 2 practices for free: no foundational cost and no running cost.

You cover your ad spend (at least $2,500/month, paid directly to Meta and Google) and the tools cost (~$700/month).

The free engagement covers 30 booked consults in 90 days. After that, an optional retainer begins at $3,999/month per lane.

Your first consult is booked within 14 days of launch, and we work toward 30 elective consults in 90 days.

Speed matters on your side too: leads called back within 5 minutes book far more often than leads called the next day.

Cosmetic procedures done in-house (restorative optional), at least $2,500/month for ads, admin access to your Meta and Google accounts (we'll set them up if you don't have them), and someone on your front desk who can call new leads back within 5 minutes.

We handle the rest: campaigns, creative, landing pages, scoring, follow-up, reminders and reporting.

Two things. Call new leads back within 5 minutes; they'll get an alert with the lead's score and answers, so they know who's ready before they dial.

And keep each lead's status up to date: booked, contacted, treatment presented, accepted, done. That's what lets us track revenue, not just clicks.

We look at your existing campaigns (targeting, landing pages, whether they lead with price, how fast leads are called), but we don't debug them.

We set up our own system for your lane, because price-based ads bring in patients who cancel the moment they find something cheaper.

Spend at least $2,500/month on ads while we run the system, and if you don't get 30 high-value elective consults booked in 90 days, we keep running it for you free of cost until we deliver.

You see everything live on your dashboard: consults booked, show-up rate, cancellations, time to first call and revenue generated.

How it works

Lane-specific campaigns. Ads built for the one elective lane you want more of, with a landing page matched to each ad.

For example: your practice's ads on Facebook and Instagram, and in Google search and Maps results.

Qualified and scored before they're booked. Every inquiry is scored out of 100 and labelled hot, warm or cold, so only qualified elective consults earn a slot on your calendar.

Best-fit patients surfaced

Treatment interest, timeline, budget comfort, and insurance — all captured before they book.

See who's serious first

Each lead is scored out of 100 and labelled hot, warm or cold, so your front desk knows who to call first.

Speed to lead, both ways. The patient gets a personalized reply from your front desk instantly, and your front desk is alerted to call back in under 5 minutes, before they call another practice down the road.

First follow-up, within seconds

Built from what they submitted on the page — personal enough to read like your front desk sent it.

Your front desk, alerted instantly

Score and answers in hand before the first call, so the lead is called back in under 5 minutes.

Consults that show up. Reminders at 72, 24 and 6 hours, a tap-to-confirm link, and hot leads moved up when an earlier slot opens.

Preferred time captured

Ready patients pick a time that suits them. Your front desk sees it with their answers and fits them into your calendar.

Reminders that get them in the chair

72, 24 and 6 hours before, with a tap-to-confirm link, and moved up when an earlier slot opens.

Same hours. More revenue. Fully tracked: revenue generated, show-up rate, cancellations and time to first call, instead of clicks in a report.

Know what your marketing returns

Revenue generated, consults booked, show-up rate, cancellations and time to first call. Beyond clicks.

Same week, different math

The hours didn't change. Only who's sitting in the chair.

Dental marketing that's

Measured in consults.

30 elective consults in 90 days, or we run the system for you free of cost until we deliver.

Qualified and scored

Scored out of 100 and labelled hot, warm or cold. Only qualified elective consults earn a slot on your calendar.

Speed to lead, both ways

A personalized reply from your front desk in seconds, and your front desk alerted to call back in under 5 minutes.

Consults that show up

Reminders at 72, 24 and 6 hours, a tap-to-confirm link, and hot leads moved up when an earlier slot opens.

Fully tracked

Revenue generated, show-up rate, cancellations and time to first call. Beyond clicks.

Built and run for you

Our team builds and runs the system. You show up and close the consults.

After the call

From kickoff to 30 booked consults.

Four milestones across 90 days. Here's how it runs.

  1. 01
    Kickoff

    Audit & lane

    We look at your existing Meta and Google campaigns: targeting, radius, ad-to-landing-page relevance, price-based or value-based, and time to first call. We don't debug them; we set up our own system. Then we pick the lane: the one you want to grow, high value and low cost, quick from treatment presented to performed, with strong targeting angles.

  2. 02
    Before launch

    Build

    Your High-ticket Dental Marketing Campaigns Starter Kit: ad creatives, hooks, CTAs, ad-specific landing pages, and Meta and Google campaigns. Plus qualification and scoring, the personalized SMS from your front desk, front-desk alerts, reminders, and your dashboard.

  3. 03
    Within 14 days

    First consult booked

    Campaigns go live. Your front desk gets the alert, calls hot leads in under 5 minutes, books the qualified ones on your calendar, and marks each lead as it moves: booked, contacted, treatment presented, accepted, done.

  4. 04
    Through day 90

    Run & report

    We keep tuning campaigns on booked consults, show-up rate and revenue, not clicks. You see it all on your dashboard. 30 elective consults in 90 days, or we run the system for you free of cost until we deliver.

Your part: call new leads back within 5 minutes and keep each lead's status up to date. We handle everything else.

Everything we build in the acquisition system is yours to keep and keep using — even if we part ways.

A note from the founder

If you're reading this, you're either curious how high-value patient acquisition works, or you're looking to put it in place at your own practice.

Most practices I've looked at fall into one of two camps. Some run on insurance and word of mouth, with no real way to bring in the cosmetic cases they want more of. Others are running ads, and the leads cancel or never show up. Money goes out on marketing, and what comes back is clicks in a report, not booked consults.

The pattern is usually the same. The ads talk about dentistry in general, with no clear lane, no clear targeting and no clear next step. Or they lead with price, which brings in patients who cancel the moment they find something cheaper. That costs chair time, front desk time, and calendar slots a ready patient could have taken.

Then there's what happens after someone fills out the form. They wait hours, sometimes days, for a reply. The front desk calls without knowing who's ready and who's just looking. By then, the lead has already booked with the practice down the road that called back in five minutes.

I built Smile Anchor around exactly these gaps. One elective lane, ads built for it, a page that qualifies and scores every inquiry, an instant reply from your front desk, an alert so they call back in under five minutes, reminders so consults show up, and a dashboard that shows revenue, not just clicks. The goal: an extra $50K in cosmetic revenue in 90 days, from the same chair hours.

And I back it. Spend $2,500 a month on ads while we run the system, and if you don't get 30 high-value elective consults booked in 90 days, I'll keep running it for you free of cost until I deliver.

Right now I'm taking on just 2 practices, and for them it's free: no foundational cost, no running cost. In return, I'm asking for your results and your story. If this sounds like your practice, I'd love to talk and see if we're a fit.

ZS

Zohaib Saeed

Founder, Smile Anchor

Chair-time economics

What 30 consults are worth in your chair. Same chair hours, a different case mix.

30

consults booked

21

show up

~7

start treatment

$55K–$115K

in revenue

From about 42 chair hours, roughly $1.3K–$2.7K per chair hour.

Worked out from our planning ranges for each lane. Your case values, show rate and acceptance will be different.

See it with your own numbers. Answer a few questions about your practice and see what an hour in your chair is worth, and what it would take to reach your goal.

Build my plan

Your next big case is out there. Let’s book it.

30 elective consults in 90 days, toward an extra $50K in cosmetic revenue from the same chair hours.

  • 2 of 2 free spots open
  • First consult in 14 days
  • 30 consults in 90 days, or we run it free until we deliver